Title Tags And Headlines – How To Use Them Effectively While Writing For Search Engines

style="text-align: justify;">Relevant SEO headlines and SEO titles need to be given in the website for Google spiders to catch. Use keywords in your headlines and titles to get a better SEO traffic. Inserting keywords in title tag of HTML source and in headlines dictates Google crawlers the theme of your website. The relevancy of your website is determined by them. This will force AdSense to provide you respective ads quickly. Let me explain it to you one by one.

A. Titles

style="text-align: justify;">There is huge difference between SEO titles and SEO headlines. Titles are not visible to human eye when one look at your home page. One can find them in the title bar of the browser. Search engines will see your title very clearly. It’s just like something an author write on the cover of the book to explain about book. In case of websites, you are the author and you book is you webpage. Search engine crawlers will first look to your title to get an idea of what your site is all about.

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style="text-align: justify;">When an internet user searches in a search engine, he/she gets a list of pages which is called search engine result page. In this page, you get to see the SEO titles of the websites along with the description. Titles are sometimes called as Meta titles. You get 65-80 characters to write your Meta title, depending on Search Engines. Some tips to follow while writing titles:

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Front-Load your SEO titles with the keywords. People typically scan only first two words of a title.

Do not misdirect the user to a different page.

The reader knows what your webpage is all about with only your titles.

style="text-align: justify;">Providing effective titles will not only rank you high in search engine, but it will also get you ads. Search engine crawlers scan your titles to get a feel of your page. If your title is correct and relevant with respect to the content of your page, crawlers direct AdSense to assign ads to your site.

b. Headlines:

style="text-align: center;">style="text-align: justify;">SEO Headlines is the first word that a visitor sees on your content. Headlines are just like the topic name of each of your web pages. Therefore these are important to describe your web page. Here are some tips to write effective SEO  headlines for AdSense:

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Include keywords in your SEO headlines.

Long Headlines are generally not attractive. Try to keep them short and to the point.

Write some charismatic, keyword included headlines.

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